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Person holding a remote and navigating Connected TV (CTV) streaming platforms on a smart TV screen, highlighting modern digital media consumption.

CONNECTED TV:
Your Mission Streamed to Millions

Connected TV (CTV) is streaming television delivered over the internet—think the Food Network app, Peloton classes, or The Bachelor on Hulu, all on your smart TV.

It combines the reach of television with the precision of digital media buying.

CTV advertising places your message on the biggest screen in the house, paired

with the same data-driven targeting you expect from top-tier digital campaigns.

What You Get with CTV Advertising

When you run a CTV campaign, you unlock:
 

  • Higher attention and engagement rates

  • Hyper-targeted audience reach

  • Real-time performance data

  • Retargeting magic

  • Measurable results and ROI​
     

Connected TV is more than just impressions - it’s ROI impact.​

Real-Life Example of Connected TV Campaign Success

A global health charity used Connected TV to launch a performance-driven campaign targeting high-income adults (ages 35–60) passionate about social causes. The strategy included 30-second brand spots and integrated digital retargeting.
 

The results:

  • 3× higher conversion rate than Facebook ads

  • 2× higher average gift value

  • Improved donor retention

See What CTV Can Do for Your Brand

Ready to launch a smarter campaign? Let’s connect and explore how CTV advertising can grow your impact.

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